Everything will take on a new look in the New Year. In recent days, the supermarkets and commercial complexes in our district have sufficient supply of goods, and major supermarkets organize various forms of promotional activities, releasing emerging vitality in the consumption market.

Big Sale at Supermarkets with Significantly Increasing Transaction Volume

The supermarkets are decorated anew during the holiday season, and the bustling atmosphere is filled with a festive celebration of New Year’s Day. In the Yonghui Supermarket of Qianwang Wealth Center, the shelves are filled with agricultural and sideline products such as vegetables, fruits, meat, poultry, eggs, and milk, with sufficient supply of main agricultural and sideline products. With the increase in consumption brought by the holiday, supermarkets have offered their lowest prices for agricultural and sideline products, attracting many citizens for shopping.

“The price of chicken wings today is only 17.8 yuan per kilogram, which was originally priced at 19.8 yuan even in promotional activities. The price is the lowest today.” The housewives are most sensitive to price fluctuations when buying groceries. On the New Year’s Day, citizen Zhang Aifen immediately pinpoints her target. She carefully selects the chicken wings to add a dish for the children at home. Yonghui Supermarket further offers discounted prices for fresh agricultural products during the holiday, among which agricultural specialty products such as sugar oranges, citrus, and chicken wings are the most heavily discounted.

“During the New Year’s Day period, our customer flow has increased significantly, reaching an average of over 3,000 person-time per day and our sales revenue amounts to almost 300,000, with year-on-year growth of over 50%.” The person in charge of Yonghui Supermarket introduces that they have launched discount promotions for various categories of products in the supermarket, such as household appliances, food, beverages, alcohol, and bedding, etc. The discount rates range from 50% to 80%. Those are all key factors contributing to the significant increase in supermarket customer flow.

Cinema Admissions Multiplied and All Seats Occupied for Films Shown in the Evening

“During the precious holiday, I take my children to watch the film of Adventures of Shuke and Beita to enjoy some parent-child time.” On the New Year’s Day, parent Yu Ting brought her two children to the Dena International Cinema and watched the animated movie Adventures of Shuke and Beita.

The reporter has learned that, like the situation in major supermarkets, admissions of many cinemas in our district also reach the peak during the holiday period. Taking Dena International Cinema as an example, compared to the usual admissions of around 500, the cinema admissions have multiplied during the New Year’s Day period. Especially on December 31st, the New Year’s Eve, the cinema admissions exceeded 2,000, making it the day with the highest admissions in nearly half a year.

In terms of films, newly released domestic blockbusters such as Johnny Keep Walking and I Did It My Way are the most popular among young people, and the domestic animated film Adventures of Shuke and Beita are the most popular among children, with seats nearly fully occupied for some sessions. Compared to the income of only 52,600 yuan on last year’s New Year’s Day, Dena has realized an income of nearly 140,000 yuan on the day of this year, achieving multiple growth.

Consumption Coupon Stimulates Strong Automotive Sales

Car sales continue to rise during the New Year’s Day period. This year, major car retailers organize a wide variety of activities and popular car companies offer discounts one after another. Jinchang Baoshun (BMW) Automobile Sales Company has launched the New Year’s Eight Gifts Activity, while BYD has launched the coupon stacking activity. At the same time, in order to fully leverage its policy advantages, the district commerce bureau has issued car consumption coupons worth a total of 3 million yuan to assist in the sales of the car market. Statistics show that BYD’s new energy vehicles are highly sought after in the market, with over 30 vehicles sold in three days. The company has realized a total sales revenue of nearly 6 million yuan, signifying a significant year-on-year increase; the sales revenue of Jinchang Baoshun (BMW) Automobile Sales Company on New Year’s Day is 1.7 million yuan, basically unchanged from the same period last year.

In addition, Zhejiang-Anhui Farmer’s Market has achieved a sales breakthrough from 16 million yuan to 20 million yuan, CenturyMart achieved a sales breakthrough from 2.55 million yuan to 3 million yuan, and Walmart made a successful breakthrough of 1 million yuan... Several major consumption markets in our district have achieved growth in varying degrees, showing a rigorous, orderly and prosperous scene.